Market access eventually comes down to the hospital or individual payer level. Interactive digital tools are the essential instrument to present the value of medical technologies.
Market access is a multi-stakeholder activity. At the later stage, it includes hospital and department administrators, procurement, individual physicians, regional and local payers and many others.
The value messaging should be ideally tailored to the needs and requirements of a specific audience. Hospital administrators and regional payers often concern with health economic and resource utilization aspects of the introduction of novel technologies.
Digital health economic tools, often called hospital or payer models, are used to communicate the economic value of the medical technology adapted to the realities of the specific hospital or regional payer. These tools are presented on a laptop (via the browser) or on a tablet device.
There are several providers of digital tools for medical technologies on the market. However, the biggest issue with existing offers is the high cost of development and maintenance of such digital tools, which makes them unaffordable for both SMEs (for one product) and corporations (for many products).
MTRC offers a cost-effective service of development of digital health economic hospital and payer communication tools. MTRC combines an unparalleled knowledge of market access realities, drivers and barriers to the adoption of medical technologies, costing for healthcare services in 34 European countries, health economic technical expertise, and the capacity to develop nice-looking digital presentation tools at a moderate cost.
Key features of digital health economic models
State-of-art approach to local challenges
Explore the demo version
of the model
Technological coverage of our services
We provide services for major types of medical technologies:
Our team has worked on hundreds of reimbursement/HEOR projects within different clinical and technological areas, including heart valve replacement, minimally invasive and open heart surgery, coronary, cerebral and peripheral stenting, coronary diagnostic and imaging techniques (fractional flow reserve, intravascular ultrasound), coronary, cerebral and peripheral vascular thrombectomy, implantable and extracorporeal ventricular assist devices, clinic- and home-based dialysis, extracorporeal membrane oxygenation, apheresis, obesity surgery, hernia and reconstruction surgery, tissue products and skin reconstruction surgery, negative wound pressure therapy and medical bandages, neurostimulators for different indications, cell therapy, rehabilitation devices, devices for minimally invasive and open spine surgery, embolization procedures, glucose monitoring, use of fusidial markers, radiotherapy, and endoscopy, amongst others.
Geography of our projects
MTRC is a provider of multi-country European projects. We have worked on the projects in 34 European countries
MTRC in numbers
An extremely specialised boutique consultancy with a global impact
Our timelines support your timelines
The health economic tool is delivered timely to support your market access activities.
The typical timeline for the development of the health economic tool is two to three months.
Get in touch
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